🇮🇳 Best Of Indian Products — Est. May 2001

India's Most Trusted
Online Destination

Egbert Reuben Group  ·  Four Platforms  ·  One World

Over two decades of delivering quality Indian products at honest prices. 50 million+ visitors served across four regional platforms — fashion, electronics, Ayurveda, home décor, and more — with full purchase protection on every order.

🛡️ Purchase Protection
🔒 Prepaid & Secure
📅 Since May 2001
👥 50M+ Visitors
✍️ As Featured in YourStory

Choose your region

2001
Est. Online
50M+
Visitors Served
4
Regional Platforms
6%
Commission — All Verticals
As Featured In
"With factors such as reasonable prices, customer satisfaction, and a small hard-working team, we were able to create a win-win situation for everyone. Today, we have almost 5 million visitors a month."
YourStory Read the Full Feature Harkanwal Singh, Founder & CEO — Best Of Indian Products

Why Choose Us

Built on trust
& transparency

🛡️
Purchase Protection
Every order is covered. If your item does not arrive or is not as described, you are fully protected on every one of our four platforms.
🔒
Secure Payments
Bank-grade encryption on all transactions. UPI, credit cards, debit cards, EMI, and international payment methods supported.
🚚
Reliable Delivery
Pan-India tracked shipping via in.boip.in, cross-border via trade.bargains, Australia-wide via buysell.net.au, and US-wide via fast.gives.
↩️
Easy Returns
Hassle-free return and exchange policy across all platforms. Customer satisfaction is always the priority at Egbert Reuben Group.
💬
WhatsApp Support
Real-time customer care via WhatsApp, email, phone and website — responsive support across all four of our platforms.
💸
Direct Seller Payouts
Funds transfer directly from the payment gateway to each party. BOIP does not hold seller funds — a uniquely ethical model.
📅
23+ Years Online
Established May 2001 — one of India's longest-running e-commerce destinations. Decades of trust, millions of customers.
🌍
4 Global Platforms
in.boip.in · trade.bargains · buysell.net.au · fast.gives — one group, four platforms, serving buyers across the world.

Our Story

"
"I want to be remembered for creating something useful for society, which can generate direct employment. The art of innovation and creation matters to me more than monetary causes."
Harkanwal Singh Founder & CEO, Best Of Indian Products
2001
Founded Online
50M+
Visitors
6%
Commission Rate
4
Platforms
01
2000 – 2001
Inception & Launch
Harkanwal Singh registers bestofindianproducts.com in 2000. BOIP launches in April 2001, captured by the Web Archive in May 2001 — one of India's earliest e-commerce destinations.
13
2013
Return & Rebuild
After a period away, Harkanwal returns to Mohali to rebuild the idea, beginning to sell on Amazon under the same brand name while preparing the relaunch.
15
2015
Relaunch
BOIP relaunches backed by high-speed internet and a maturing Indian e-commerce market. The prepaid model is adopted to reduce fake orders and lower costs for all parties.
21
2021 – Present
Profitable & Expanding
BOIP turns profitable in 2021. Trade Bargains launches for cross-border export. The group now operates four platforms: in.boip.in, trade.bargains, buysell.net.au, and fast.gives.

Frequently Asked Questions

Everything you need
to know

BOIP is India's trusted prepaid online shopping destination, operated by Egbert Reuben Group since May 2001. Founded by Harkanwal Singh, the group operates four regional platforms: in.boip.in for India, trade.bargains for international cross-border shopping, buysell.net.au for Australia, and fast.gives for the United States.

Yes. The group serves four regions: in.boip.in delivers across India with pan-India tracked shipping; trade.bargains ships Indian products internationally, accepting USD and foreign currencies; buysell.net.au delivers Australia-wide; and fast.gives provides fast delivery across the United States.

Yes. BOIP has been operating since 2001 with 50M+ visitors and was featured in YourStory in 2022. All four platforms — in.boip.in, trade.bargains, buysell.net.au, and fast.gives — operate on a prepaid model with purchase protection, secure payments, and responsive customer care via WhatsApp, email, and phone.

All four platforms — in.boip.in, trade.bargains, buysell.net.au, and fast.gives — are operated by Egbert Reuben Group, founded by Harkanwal Singh, with offices in Hyderabad and Punjab, India.

BOIP operates on a prepaid model across all four platforms — in.boip.in, trade.bargains, buysell.net.au, and fast.gives. Funds transfer directly from the payment gateway to each party. With only 6% commission across all verticals and no fixed costs, BOIP is one of the most balanced and ethical platforms in Indian e-commerce, as highlighted in the YourStory feature on BOIP.

Across in.boip.in and trade.bargains, you will find fashion and apparel, home décor, jewellery and accessories, electronics and appliances, kitchenware, Ayurvedic and wellness products, beauty, refurbished smartphones, gaming consoles, and more. buysell.net.au and fast.gives carry a curated range suited to their respective markets.

Our Identity

Operated by
Egbert Reuben Group

Since May 2001, Egbert Reuben Group has been connecting buyers and quality products across India and the world. From our flagship in.boip.in to cross-border trade on trade.bargains, and regional platforms in Australia and the United States, we are committed to making quality commerce accessible, ethical, and borderless for every buyer.

Responsive Customer Care

🌐 Website
📧 Email
📞 Phone
💬 WhatsApp